Putting access to pension funds in the palm of people’s hands
Year: 2021
Category: Internal Content & Campaign Development
The Challenge
The EPPF developed its first ever member mobile app to provide members of the Eskom Pension and Provident Fund with real-time access to their account information. They needed assistance with raising awareness about the new EPPF Member mobile app and driving uptake among the in-service members, deferred pensioners, pensioners and beneficiaries.
Our Solution
The EPPF developed its first ever member mobile app to provide members of the Eskom Pension and Provident Fund with real-time access to their account information. They needed assistance with raising awareness about the new EPPF Member mobile app and driving uptake among the in-service members, deferred pensioners, pensioners and beneficiaries.
Thriving in Stakeholder Engagement
Out of the 80,042 EPPF members, 93% of them have actively engaged the organisation through our automated response WhatsApp software. This has led to an app uptake and usage of 78%. Which means the organisation has seen 62 432 members actively using the EPPF Member mobile app.
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